"Traditional Greek dishes now seem out of reach around Greece's most touristy area, the centre of Athens. The increase in the price of feta and olive oil have also increased the price of Greek salad, which rivals or even exceeds other foreign salads known in taverns around the Acropolis.
Prices have always been higher at The Age, Monastiraki, Thissio. But prices have now skyrocketed relative to the past."
This is how Greek newspapers write, as they make a mirror of the high prices that have revolted locals in Greece.
According to Mega television, a couple to eat near the Acropolis may need another 70 euros. The price of Greek salad due to the increase has reached 14 euros, the pork giros at 21 euros and the meatsaca's share 19 euros. On the other hand, sellers also talk about extremely high rents, which are not left with space to keep prices stable.
For these reasons, in addition to Italy, which is one of the classic tourist markets, and Croatia, which has grown significantly, tourism to neighboring Albania, where prices are significantly cheaper, has increased significantly compared to previous years.
Thus, while beauty and high level of services have won the world tourist market, greeks already prefer neighboring Albania, as its infrastructure has improved and prices are lower by at least 2 to 3 points compared to the Greek islands.
According to the World Tourism Organization, in 2023 Albania ranked 4th globally for the largest increase in percentage of international tourist arrivals, marking a 56% increase in 2019. Albania welcomed 7.5 million international arrivals in 2022 and 10.1 million in 2023," Greek media report.