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The social media platform formerly known as Twitter closes a chapter

2024-05-20 11:30:32Lifestyle SHKRUAR NGA REDAKSIA VOX

The social media platform formerly known as Twitter closes a chapter

The social media platform formerly known as Twitter has officially switched its web address from Twitter.com to X.com, closing a chapter in its history. This final change comes after billionaire tech mogul Elon Musk bought the platform in 2022 and began a rebranding process, renaming it simply “X”.

Musk posted the news of the switch with a minimalist post on the platform that read "All major systems are now on X.com." Typing "twitter.com" into a web browser now redirects users to the platform's new URL.

The address redirect followed several changes, including a significant overhaul of the iconic blue bird logo associated with Twitter since its inception, replaced by a black and white "X" in July 2023.

Of course, this latest development was met with some backlash from die-hard Twitter fans, with one user calling it "exactly what a person wanted" and another joking that he "got suspended from school again medium to go to a similar link on the library computer. ".

Beyond the memes mocking the rebranding, there's a reason for the change: Musk's vision of an "app for everything." He envisions a "super app", similar to those popular in Asia - such as China's WeChat - that offers a wide range of services within a single platform, handling everything from communication to financial transactions.

The billionaire owner of brands such as Tesla and SpaceX has openly acknowledged that this is where his inspiration for X comes from. Possible functionalities for X could include payments, something Musk already dabbled with when he co-founded X.com in 1999. which later became PayPal in 2001.

In his post on Friday, Musk integrated a logo visually similar to his former online financial services company. Musk stepped down as CEO of PayPal in 2002, but remained a major shareholder. In 2017, it purchased the X.com domain name from PayPal.

Whether X will achieve "everything app" status remains to be seen as the platform has lost users since Musk bought it. As of February this year, its user base had shrunk by 23 percent since November 2022, according to data from app monitoring company Sensor Tower.


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