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Jodi Hildebrandt's story that is shaking the world: Netflix documentary with record viewership

2026-01-10 22:20:08Lifestyle SHKRUAR NGA REDAKSIA VOX
Jodi Hildebrandt and Ruby Franke

Netflix's disturbing documentary, "Evil Influencer: The Jodi Hildebrandt Story," has achieved record viewership since its release on December 30, 2025, amassing nearly 15 million views in its first few days and topping the platform's global chart.

The production brings into focus the story of Jodi Hildebrandt, a former therapist and life coach, who through the brand "ConneXions" built a respected authority on social media, giving advice to thousands of parents on discipline and moral living.

Jodi Hildebrandt's story that is shaking the world: Netflix documentary

The documentary shows how she used the language of self-help and religion to gain the trust of followers and manipulate them psychologically.

Hildebrandt collaborated with popular YouTuber Ruby Franke, taking the concept of strict discipline to the point of severe child abuse.

The scandal came to light in 2023, when one of Franke's children escaped from Hildebrandt's home to seek help, revealing inhumane conditions, malnutrition and clear evidence of systematic abuse.

In February 2024, both women were sentenced to four separate prison terms, each ranging from one to 15 years, on serious criminal charges.

"The Guardian" gave the documentary three out of five stars, describing it as shocking and brutal, but also raising ethical dilemmas about the true crime format.

On social media, many viewers described the documentary as emotionally difficult to watch. With archival footage, shocking testimonies, and official documents, the documentary has sparked a broad debate about the dangers of virtual authority and the unchecked power of online influencers.


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