Albanian cuisine is increasingly gaining appreciation from foreign tourists, becoming a key experience for them when traveling to Albania. At least that's what a survey conducted by Monitor magazine in June with 250 tourists in the cities of Tirana, Durrës, Shkodër, Gjirokastër, Vlorë and Berat shows.
Most favorite dishes
At the top of the gastronomic preferences is the earthen pot, selected as the most delicious by 22% of tourists. It is followed by baked fish (17%), while a pleasant surprise is the increase in the popularity of qifqi from Gjirokastra. These choices are also influencing the return of traditional recipes to the menus of local restaurants.
Traditional drinks: Wine and brandy in focus
Local drinks are also gaining attention. Albanian wine is the most consumed (63%), followed by raki (52%), which for tourists represents an important part of cultural heritage.
Domestic beers are also more preferred than foreign ones (47% vs. 35%), reflecting a clear trend towards authenticity.
Favorable prices, positive experience
Prices in Albanian restaurants were rated as very competitive: 38% of tourists considered them “very cheap,” while 45% considered them “affordable.” Only 3% thought they were expensive.
Albanian cuisine has received high ratings: over 52% of tourists gave it the maximum rating of 5 stars and 26% gave it 4.5 stars. Less than 6% gave it a rating of 3 stars or less.
The cities most highly rated for culinary experience are Gjirokastra (91%), Berat (88%), Vlora (85%) and Shkodra/Thethi (82%), destinations that stand out for their authentic offerings and the presence of agritourism.