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Sales boom for Macron's glasses, they cost 650 euros and are produced by an Italian company: With this ad, everyone loves them

2026-01-22 18:40:17Lifestyle SHKRUAR NGA REDAKSIA VOX

The future of Greenland and the world is being discussed in Davos, but in his long speech, Donald Trump also found time to comment on the new look of French President Emmanuel Macron.

"I heard him talking yesterday with those nice sunglasses on. What happened? I saw him acting tough," Trump said.

The glasses that Macron has been wearing for about a week due to a subconjunctival hemorrhage, a minor health concern, have attracted a lot of public attention. This attention has been favorable for Italian entrepreneur Stefano Fulchir, owner of the company iVision Tech, which in 2023 bought the French eyewear house Henry Jullien. This company produces the Pacific S01 model in Lons-le-Saunier (Jura region), priced at 659 euros.

"We usually produce about a hundred pairs of Pacific glasses a year, but with this media exposure we risk having to produce up to a thousand, because now everyone wants to buy the same model ," Fulchir told RTL radio.

He added that the company was particularly excited by this interest, as President Macron had ordered glasses before. "In 2024 he placed an order to give to a minister and then decided to get a pair for himself. The president insisted that the glasses be entirely handmade in France and refused to give them to him, he wanted to buy them himself ," Fulchir stressed.

Sales boom for Macron's glasses, they cost 650 euros and are produced by an

It is not, as initially thought, the Ray-Ban Aviator model known from the movie Top Gun, worn by actor Tom Cruise. The Henry Jullien house published on Instagram a photo of Macron in Davos, explaining that ' the Pacific S01 model comes from the prestigious Doublè Or collection. The silver-colored metal frame combines perfectly with the blue lenses, creating an ideal balance between modernity and finesse'.

A week ago, Macron humorously addressed the eye problem, saying that it would last for some time and that the "eye of the tiger," as in the movie Rocky, is a sign of France's determination.


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